A third-generation Sussex County farm family is going in front of “sharks” to pitch their premium ice cream and sorbet.
The Frozen Farmer in Bridgeville is a relatively new business for co-founder Katey Evans and the third generation Evans Farms.
“This year we have been in operation for more than 77 years here at Evans Farms," said Evans. "We established the Frozen Farmer in 2015 after we had really grown the grocery side of our business at Evans Farms and picked up more and more grocery customers.”
Evans says she and her husband Kevin realized some of the fruit they grow - strawberries, watermelons, cantaloupes and honeydew - goes to waste because it had flaws grocery store chains would not accept.
“So we really kind of scratched our heads at what to do with all this misfit fruit that was perfectly good - it just didn’t look perfectly good - and so we came up with the idea of making sorbet,” Evans said.
Evans says they also make ice cream, and “nice cream” - a sorbet and ice cream blend. She took the products to a casting call for ABC’s “Shark Tank” in May 2019 and she got through.
“When I learned that I was actually going to be on the show - I was just overwhelmed quite honestly,” said Evans.
Frozen Farmer’s episode of Shark Tank taped last August and will now air Friday, March 27, 2020 at 8 p.m. Until then, Evans can’t share if they got a “bite.”