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Willey Farms making strides in its comeback from fire

WilleyFarms is continuing to get back on its feet this holiday shopping season.

 

More than a year after a fire destroyed the iconic market in Townsend, Willey Farms remains committed to rebuilding and expanding.

“The most exciting thing in the last month has been the opening of our new selling space that we call The Mercantile. And that is a renovated barn; it’s the old family barn. It’s older than the (original) actual Willey Farms Market; it’s one of the first two buildings that Donald Willey built when he started the farm there,” said Donna Cavender - the marketing coordinator at Willey Farms.

She says The Mercantile sells many of the same items the market offered before it burned to the ground in November 2018, including the very popular Old World Christmas ornaments.

And Cavender says Willey Farms is adding a brand new ornament to celebrate its comeback, “It has pictures or paintings of the original Willey Farms on it. It’s got our logo on it. And within the picture is the antique red sleigh that was a family heirloom that was brought out for Christmas every year.”

Cavender says the new ornaments cost $29.99 and supplies are limited. 

 

Cavender points out new things are on the way for 2020, “Oh big things in the future. We’ve got phase 3, which is an actual building project; it will be the first new building that we’ve put up since the fire. Everything that we’ve done so far has been a renovation of an existing building.”

Cavender says the new building will be located behind the greenhouses and will also be a barn-type building to keep with the Willey Farms ambiance.